LAW 3: CONCEAL YOUR INTENTIONS

If people can see where you are going, they start preparing against you. They block, bargain, delay, or imitate before you arrive.

Keep the endpoint private. Let your moves look ordinary or even directionless, while the underlying sequence stays coherent. Offer reasons that are true but incomplete. Let others misunderstand your priorities if it keeps them calm.

Concealment is not nonstop lying. It is controlling what becomes visible and when. Reveal plans only after commitments are secured: resources moved, allies aligned, terms agreed. Then disclosure becomes reality, not a request. People fight what they understand and fear what they cannot map. Use ambiguity as cover, and time becomes your ally.